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Overview

Crexendo, Inc. is a leading provider of cloud-based communications, video collaboration, and contact center solutions designed for businesses of all sizes. Headquartered in Tempe, Arizona, the company has evolved from a telecommunications equipment provider into a premier developer of cloud communication software. Crexendo’s core offering centers on its Unified Communications as a Service (UCaaS) and Contact Center as a Service (CCaaS) platforms, which facilitate seamless voice, video, and messaging across various devices.

A significant milestone in the company’s history was the acquisition of NetSapiens, Inc., which catapulted Crexendo into a leadership position within the service provider market. Today, the Crexendo platform supports over 4 million users globally, serving a diverse clientele that includes small-to-midsized businesses (SMBs), large enterprises, and a vast network of managed service providers (MSPs) and internet service providers (ISPs).

Crexendo’s market presence is defined by its dual-track strategy: offering a world-class branded UCaaS solution directly to end-users while simultaneously providing a robust white-label platform for partners who wish to brand and manage their own communication services. This unique position allows them to capture market share across the entire telecommunications value chain. Their comprehensive suite of services includes cloud telephony, team collaboration tools, SIP trunking, and AI-enhanced customer engagement features.

Positioning

Crexendo positions itself as the "Goldilocks" of the communications industry—offering the robust, enterprise-grade features of massive incumbents like RingCentral or 8x8, but with the agility, personalized support, and cost-effectiveness of a specialized provider. Their messaging focuses heavily on the theme of "Empowering Connections," highlighting how their technology removes barriers to collaboration.

In the competitive landscape, Crexendo targets two distinct segments:

  1. The Modern Enterprise: Here, they differentiate by offering a 100% Uptime Guarantee and a lower total cost of ownership (TCO) compared to legacy on-premise systems or bloated SaaS platforms.
  2. The Service Provider (MSP/ISP): Crexendo positions itself as the ultimate partner for growth, offering a "Platform-as-a-Service" model that allows providers to maintain higher margins and control over their customer relationships than traditional agent models allow.

Their brand positioning is anchored in reliability and innovation. By highlighting their position as the fastest-growing UCaaS platform (via the NetSapiens acquisition), they signal to the market that they are the modern choice for organizations looking to future-proof their communications infrastructure. They differentiate from competitors by emphasizing "no-hidden-fee" pricing structures and a simplified migration path to the cloud.

Differentiation

The primary technical advantage of Crexendo lies in its ownership of the NetSapiens platform, which is currently one of the fastest-growing UCaaS solutions globally. This ownership allows Crexendo to innovate faster than competitors who rely on third-party licensed technology.

Key product differentiators include:

  • Cloud-Native Scalability: The platform is designed for high availability and multi-tenancy, making it equally effective for small businesses and massive service provider environments.
  • Integration Ecosystem: Crexendo offers robust API capabilities and pre-built integrations with major CRM and productivity tools, ensuring that communications are embedded into existing business workflows.
  • Mobile-First Experience: Their mobile applications are designed to provide full desktop functionality, catering to the increasing demand for hybrid and remote work flexibility.
  • Advanced Contact Center (CCaaS): Beyond basic telephony, their integrated contact center solutions offer sophisticated omnichannel routing, AI-driven insights, and real-time analytics that are typically reserved for high-end enterprise platforms, but delivered with simplified management interfaces.
  • Security and Compliance: The platform is built with a security-first architecture, ensuring HIPAA and PCI compliance for regulated industries.

Ideal Customer Profile

The ideal Crexendo customer is a mid-market to enterprise-level organization (50 to 5,000+ employees) that values a balance between sophisticated technology and high-touch support. They typically operate in regulated industries like Finance, Healthcare, or Legal, where security and uptime are non-negotiable. This customer often has a distributed workforce or multiple physical locations and is looking to consolidate disparate communication tools (phone, video, chat) into a single, integrated cloud platform. They are likely moving away from 'big-box' providers where they felt like "just a number" and are seeking a more collaborative relationship with their vendor.

Best Fit

  1. Multi-Location Retail and Franchises: Crexendo excels for organizations that need to manage numerous physical locations through a single, centralized administrative portal with easy provisioning.
  2. Remote-First or Hybrid Workforces: Companies transitioning away from on-premise PBX systems benefit from Crexendo's robust mobile application and browser-based softphones.
  3. Mid-Market Growth Companies: Businesses that need an enterprise-grade feature set (omnichannel, AI, integrations) but require a more hands-on, personalized service model than 'Big Tech' telecom providers offer.
  4. Resellers and Managed Service Providers (MSPs): Because of their unique platform ownership, Crexendo is a top choice for partners looking to provide white-labeled or co-branded UCaaS solutions with high reliability.

Offerings

Crexendo offers several distinct product lines tailored to different business needs:

  • Crexendo VIP (Very Important Platform): Their flagship UCaaS offering. It includes the full suite of voice, video, and messaging, powered by the NetSapiens platform.
  • VIP Contact Center: A specialized CCaaS solution for customer service and sales teams, featuring advanced IVR, live monitoring, and historical reporting.
  • VIP Meetings: A standalone or integrated video conferencing tool designed for high-quality collaboration without the need for downloads.
  • Crexendo AI: An overlay of artificial intelligence features that provides automated transcription, sentiment analysis, and business intelligence across the VIP platform.
  • Approve.io: A specialized integration for secure, verified business communications and document approvals (often used in financial sectors).

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Buying Guide: Crexendo

Everything you need to evaluate Crexendo— from features and pricing to implementation and security.

Introduction

Welcome to the definitive evaluation guide for Crexendo, a leading provider of cloud-based Unified Communications as a Service (UCaaS) and Contact Center as a Service (CCaaS) solutions. As businesses move away from legacy on-premise hardware, the need for a flexible, reliable, and feature-rich communication platform has never been greater. Crexendo distinguishes itself in a crowded market through its award-winning NetSapiens platform, offering a unique blend of enterprise-grade technology and personalized customer support.

This guide is designed for IT directors, CTOs, and operations managers. You will learn about Crexendo’s core capabilities, including its AI-driven communication tools, seamless integrations with CRMs like Salesforce and Microsoft Teams, and its industry-leading reliability. By the end of this guide, you will have the necessary criteria to determine if Crexendo is the right partner to modernize your organization’s communications infrastructure.

Key Features

Crexendo provides a comprehensive suite of communication tools built on their proprietary, award-winning platform:

  • Unified Communications (UCaaS): A single interface for voice, video conferencing, SMS/MMS, and team chat. Users can switch seamlessly between desk phones, desktop apps, and mobile devices.
  • AI-Powered Insights (Crexendo VIP): Leveraging AI to provide real-time call transcripts, sentiment analysis, and automated summaries, helping teams improve performance and capture critical data.
  • Omnichannel Contact Center (CCaaS): Advanced features for customer-facing teams, including skills-based routing, real-time supervisor dashboards, and multi-channel support (email, chat, voice).
  • Microsoft Teams Integration: Enhances Teams by adding robust telephony features, allowing users to make and receive external calls directly within the Teams interface.
  • Video Collaboration: High-definition video conferencing with screen sharing, recording, and meeting management tools, requiring no external third-party software.
  • Mobile Experience: Feature-parity mobile applications for iOS and Android that ensure remote employees stay connected without using personal phone numbers.

Use Cases

  • Scenario 1: Healthcare Clinic Expansion: A multi-site medical practice uses Crexendo to maintain HIPAA compliance while enabling nurses to communicate via secure SMS and ensuring patients never hit a busy signal through advanced call queuing.
  • Scenario 2: Legal Firm Professionalism: A law firm integrates Crexendo with their CRM to automatically log billable time spent on client calls and uses the AI-summary feature to capture case details during depositions.
  • Scenario 3: High-Volume Sales Team: A national mortgage broker utilizes the Salesforce integration to enable 'click-to-dial' and real-time screen pops, increasing outbound call volume by 30% and improving lead conversion.
  • Scenario 4: Education/School Districts: A school district implements Crexendo to provide unified messaging across campuses, allowing teachers to receive voicemails in their email and administrators to broadcast emergency alerts through the paging system.

Pricing Models

Crexendo typically utilizes a "Per User, Per Month" subscription model, which provides predictable scaling:

  • Tiered Licensing: Packages are usually divided into 'Basic' (standard telephony), 'Professional' (adds mobile/desktop apps and integrations), and 'Enterprise' (adds full CCaaS and AI features).
  • No Hidden Fees: Crexendo is known for transparent pricing that includes many features (like auto-attendants and call recording) that competitors often charge for as add-ons.
  • Contract Terms: Flexible options ranging from month-to-month to multi-year agreements, with discounts typically available for longer commitments.
  • Hardware Costs: Options to purchase hardware upfront or utilize a 'Hardware as a Service' (HaaS) model to minimize initial CapEx.
  • Implementation Fees: One-time setup and porting fees may apply depending on the complexity of the deployment and the number of locations.

Technical Requirements

To deploy Crexendo effectively, the following technical environment is required:

  • Supported Browsers: Latest versions of Google Chrome, Microsoft Edge, or Mozilla Firefox for the web-based admin portal and softphone.
  • Operating Systems: Windows 10 or higher; macOS 11 (Big Sur) or higher for desktop applications.
  • Mobile: iOS 13.0+ or Android 8.0+ for mobile applications.
  • Network: Minimum 100kbps upload/download per concurrent call. Support for LLDP-MED is recommended for automated phone provisioning.
  • Hardware: Crexendo supports a wide array of SIP-compliant devices, with native 'plug-and-play' support for Yealink and Poly hardware.
  • Firewall: Ability to whitelist Crexendo IP ranges and open specific ports (SIP 5060/5061, RTP 10000-20000) for unhindered traffic.

Business Requirements

To successfully implement Crexendo, organizations should meet the following requirements:

  • Network Readiness: A stable internet connection with sufficient bandwidth for VoIP traffic. A network assessment is recommended to ensure Quality of Service (QoS) settings are configured on routers.
  • Stakeholder Buy-in: Engagement from both IT (for technical setup) and Department Heads (to define call routing logic and auto-attendant flows).
  • Change Management: A plan for transitioning employees from traditional desk phones to mobile/desktop apps, including internal communication about the 'go-live' date.
  • Hardware Strategy: Decisions on whether to repurpose existing SIP-compliant phones, purchase new hardware, or move entirely to softphones.

Implementation Timeline

A typical Crexendo implementation follows a 4 to 8-week timeline:

  • Phase 1: Discovery & Planning (Week 1-2): Gathering requirements, auditing existing phone numbers, and designing call flows/IVR menus.
  • Phase 2: Configuration & Provisioning (Week 2-4): Setting up the cloud environment, configuring user profiles, and shipping hardware if required.
  • Phase 3: Porting & Testing (Week 4-6): The longest phase involves porting existing numbers from current carriers. During this time, internal testing of the new system occurs.
  • Phase 4: Training & Go-Live (Week 7-8): User training sessions followed by the official 'cutover.' Crexendo's support team typically assists during the transition to ensure zero downtime.

Support Options

Crexendo prides itself on a "customer-first" support philosophy:

  • US-Based Support: Access to technical experts based in the United States, reducing language barriers and time-zone friction.
  • 24/7/365 Monitoring: Round-the-clock network operations center (NOC) monitoring to proactively address platform issues.
  • Dedicated Account Management: Enterprise clients often receive a dedicated point of contact for ongoing strategy and optimization.
  • Crexendo University: An online portal featuring extensive documentation, video tutorials, and user guides for self-service learning.
  • Professional Services: Available for complex migrations, custom API development, and on-site training if required.

Integration Requirements

Crexendo offers a highly extensible platform designed to live within your existing workflow:

  • Pre-built Connectors: Native integrations for popular CRMs including Salesforce, Microsoft Dynamics, HubSpot, and Zoho.
  • Productivity Suites: Deep integration with Microsoft Teams (via Direct Routing or App) and Google Workspace.
  • API Access: Robust REST APIs are available for developers to build custom integrations with proprietary line-of-business applications.
  • Webhooks: Real-time data triggers for call logging, recording notifications, and presence synchronization.
  • Technical Standards: Supports standard SIP protocols, ensuring compatibility with a wide range of third-party hardware and software tools.

Security & Compliance

Crexendo prioritizes enterprise security and regulatory adherence:

  • Certifications: The platform is SOC 2 Type II compliant, ensuring rigorous data security and privacy standards.
  • HIPAA Compliance: Offers features and agreements (BAAs) necessary for healthcare organizations to handle protected health information.
  • Data Encryption: All voice traffic and stored data (like call recordings) are encrypted using industry-standard protocols (SRTP/TLS).
  • Geo-Redundancy: Operates across multiple North American data centers to ensure 99.999% uptime and disaster recovery.
  • Access Management: Support for Multi-Factor Authentication (MFA) and Single Sign-On (SSO) to secure user access.

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